Betty Crocker® Neon Gel Food Colors. New! Vibrant neons. No drip formula. Protects thin. Delicate mixes. 4 easy to use tubes. Easy to use gel formula. 4 easy to use tubes. Easy color blending & mixing. Won't dilute even the most delicate recipes. No drip formula is easy to use. For ideas visit... www.signaturebrands.com. ©2007 General Mills. Betty Crocker and design are trademarks of General Mills, used under license.