Limited edition. Kellogg's Family Rewards. www.KFR.com. Images on Pop-Tarts made with common FD&C approved food coloring. Visit us at poptarts.com. 0 g trans fat. Cholesterol free. Good source of 4 B vitamins. Pop-Tarts are a crazy good part of breakfast. Get more from the products you love. 1. Enter code found inside package. 2. Collect points. 3. Earn rewards. It's easy! Visit KFR.com to earn rewards and get details. Exchange: 2-1/2 carbohydrates, 1 fat. The dietary exchanges are based on the Choose Your Foods: Exchange Lists for Diabetes, copyright 2008 by American Dietetic Association and American Diabetes Association. Questions or Comments? Visit kelloggs.com. Call 1-800-962-1413. Provide production code on package.